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Designations

Invest in Yourself

With the NATIONAL ASSOCIATION OF REALTORS® and its affiliated Institutes, Societies and Councils you have the opportunity to earn valuable certifications and designations that can:

-  Build your skills to provide specialized expertise
-  Add prestige to enhance your professional image
-  Increase your marketability, proficiency and productivity
-  Expand referral networks

Become More Valuable.
There has never been a better time than now to add to your skill set and show prospects and clients that you have specialized expertise. By earning any of the following official designations and certifications offered by NAR and its Institutes, Societies and Councils, you can as much as double your salary. Many designations and certifications are available in-classroom or online through REALTOR® University. 

Add Designations, Double Your Salary.
REALTORS® who earn professional designations have a distinct competitive edge as a result of their increased expertise and marketability. Based on 2010 NAR survey data, the median income of REALTORS® without a designation was $29,700 and the median income of those with at least one designation was $51,500. That’s a difference of $21,800. 
 

 

Download a copy of the National
Association of REALTORS®
Education & Resouce Guide (4.1 MB)

Official NAR-Endorsed Certifications:

At Home with Diversity® (NAR)
Giving REALTORS® a competitive edge in reaching highly profitable, diverse housing markets.
www.REALTOR.org/diversity


e-PRO® (NAR)
You understand how important social media, online marketing, and technology is to your current and future business. NAR’s certification is raising the bar for REALTORS® in Internet and technical expertise.

Real Estate Professional AssistantSM (NAR)
Intensive, quick-start introduction to the real estate business for support staff.
www.professional-assistant.com

Resort & Second-Home Property Specialist  
NAR’s advanced education-based certification designed for resort and second-home professionals.

www.REALTOR.org/resort

Short Sales & Foreclosure Resource (NAR)
NAR’s newest certification focuses on both the buyer and seller side of distressed property transactions.
www.realtorSFR.org

Transnational Referral Certification
(Int'l Consortium of Real Estate Associations)
Distinguishes REALTORS® among two million agents worldwide and integrates international referrals into their business plans.
www.WorldProperties.com


Official NAR Designations:


ABR® Accredited Buyer’s Representative (REBAC) 
The mark of excellence in comprehensive buyer representation services and expertise.
www.REBAC.net
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ALC Accredited Land Consultant
(REALTORS® Land Institute)
Brokerage and management experts for all types of land — farms to development.
www.RLILand.com
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CCIM

 Certified Commercial Investment Member
(CCIM Institute)
Commercial investment real estate experts demonstrating unparalleled financial analysis skills.
www.CCIM.com
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CIPS

 Certified International Property Specialist (NAR)
Ensures REALTORS® success in servicing international clients in their local community.
www.REALTOR.org/global
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CPM Certified Property Manager®
(Institute of Real Estate Management)
The premier real estate management credential for property and asset managers. The Certified Real Estate Brokerage Manager (CRBsm) is one of the most respected and relevant designations offered in real estate business management. The CRB designation is awarded to REALTORS® who have completed advanced educational and professional requirements. CRBsm Designees are better positioned to streamline operations, integrate new technology and apply new trends and business strategies. Join today and discover a new approach to enhancing knowledge and leveraging opportunity. CRB Courses are offered in a classroom setting or online in the Council’s e-Learning Center.
www.IREM.org
 -
CRB Certified Real Estate Brokerage Manager
(Council of Real Estate Brokerage Managers)
“THE SOURCE” for real estate business management and leadership solutions.

www.CRB.com
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CRS Certified Residential Specialist
(Council of Residential Specialists)
The premier designation for residential sales agents.The Council of Residential Specialists has over a thirty-year legacy of giving residential real estate professionals the tools they need to be successful in any market. CRS delivers the education, resources and connections agents need to achieve their goals. Beyond the referral network, the high-caliber online and classroom courses and the benefits of membership, earning the CRS Designation is really about learning proven methods for making more money. Find out how you can get on the proven path to success today.
www.CRS.com

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CRE Counselor of Real Estate
(The Counselors of Real Estate)

The designation for only the most experienced and trusted advisors in real estate.

www.CRE.org
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GAA General Accredited Appraiser (NAR)
Signifies advanced education and experience in commercial, industrial and residential property valuation.

www.REALTOR.org/appraisal
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GRI

Graduate REALTOR® Institute (NAR)
The Cornerstone of REALTOR® Education.Members involved in residential real estate who want a solid base of information for their practice will want to participate in the REALTOR® Institute program and earn the GRI designation, the most recognized and respected professional designation available to real estate professionals nationwide. REALTORS® who have earned the GRI designation demonstrate the commitment to provide a high level of professional services by securing a strong educational foundation. Through increased awareness of current topics important to the real estate professional, such as legal issues, these REALTORS® can better serve prospective clients and customers.
Indiana Association of REALTORS® GRI Program
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GREEN 
NAR’s Green Designation (NAR)
Established by the National Association of REALTORS® (NAR), the Green Resource Council serves real estate professionals by providing comprehensive training and access to cutting-edge resources and tools as well as promoting green excellence, leadership, and consumer awareness within and across multiple real estate disciplines. Practitioners who complete the 3-day program are awarded NAR's Green Designation, the only green training program recognized by NAR.
www.GreenREsourceCouncil.org
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PMN Performance Management Network
(Women’s Council of REALTORS®)
The REALTOR® designation that combines today’s real-world skills with WCR’s powerful nationwide referral network. Performance Management Network (PMNsm) is a REALTOR® designation that's built from the ground up to bring you the real-world skills, the know-how and the tools that will keep your business out front and on top of a lighting-fast market. This designation is unique to the REALTOR® family designations, focusing on the idea that in order to enhance your business, you must enhance yourself. The curriculum is driven by the following topics: negotiating strategies and tactics, networking and referrals, business planning and systems, personal performance management and cultural differences in buying and selling.
www.WCR.org
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RCE REALTOR® Association Certified Executive (NAR)
Exclusive designation for AEs or any REALTOR® Association staff with drive, experience and commitment to professional growth.

www.REALTOR.org/RCE
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RAA Residential Accredited Appraiser (NAR)
Certified residential appraisers wishing to increase their visibility should consider pursuing the Residential Accredited Appraiser designation. The designation is awarded to appraisers whose education and experience exceed state appraisal certification requirements and is supported by the NATIONAL ASSOCIATION OF REALTORS®.
www.REALTOR.org/appraisal
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SRES® Seniors Real Estate Specialist®
(SRES® Council)
The SRES® Designation program educates REALTORS® on how to profitably and ethically serve the real estate needs of the fastest growing market in real estate, clients age 50+. By earning the SRES® designation, you gain access to valuable member benefits, useful resources, and networking opportunities across the U.S. and Canada to help you in your business.
www.seniorsrealestate.com
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SIOR® Society of Industrial and Office REALTORS® (NAR)
The most knowledgeable, experienced and successful industrial and office specialists. Individuals certified with the SIOR® designation are top producers in industrial and office real estate brokerage. SIOR's network includes more than 3,000 members in 580 cities in 20 countries. SIOR® represents today's most knowledgeable, experienced and successful commercial real estate brokerage specialists.
www.SIOR.com

 

 



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Oct 03, 2014
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